During an economic downturn, it’s traditionally the marketing budget that’s first on the chopping block. Some B2B tech companies think that in such a crisis situation, no one will be buying their solutions – this is how they end up jeopardizing their long-term market share. However, the companies that put customer needs under the microscope and nimbly […]
License and Republishing: The views expressed in this article Three Ways to Strengthen Brand Reputation During the Pandemic are those of the author Cara Sloman alone and not the CEOWORLD magazine. You can’t reproduce, republish, or reprint it without the express permission of the CEOWORLD magazine.