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Jamestown Plastics Succeeds By Taking It To The House
Jay Baker didn’t simply coast during the pandemic after his company, Jamestown Plastics, was deemed an essential manufacturer because it makes packaging for medical devices, among many other things....
View ArticleWhere invisibobble’s innovation came from
For a lot of people innovation is a daunting word, especially when it is put into a sentence with ‘I’, such as ‘I need to create an innovation’. It’s almost like this fictitious, far away magical world...
View ArticleBuilding a B2C Company only to Transition to B2B: Lessons I Learned from...
When I founded Go Moment, we started with the simple idea of creating unforgettable experiences. This is central to who we are as a company. Go Moment was originally created to enable unforgettable...
View ArticleTurning Outrage into Corporate Activism
No one can be blamed for wanting to turn off their mobile device and shut out the world these days. Between climbing pandemic death counts and record-setting unemployment rates, the headlines on any...
View Article3 Cautions For CEOs Involved In Employment Decisions In Volatile Times
Deepak Chopra once said, “All great changes are preceded by chaos.” This seems to be more true now than ever, in the midst of a global pandemic, civil unrest and political turmoil. And, in some cases,...
View ArticleHow a Marketing Expert Can Help Your Home Business Thrive
It is easy to make a living with a home-based business, but that is if you have a solid customer base and have been running it for quite some time. If you’re new in the home business landscape, find...
View ArticleUsing Data to Better Understand Consumer Behavior And Turn Insight Into...
Consumer behavior is always changing. Even with COVID-19 affecting people’s lives and how businesses operate, it will never be the same. How can businesses better serve customers by staying ahead of...
View ArticleUsing Data to Better Understand Consumer Behavior And Turn Insight Into...
Consumer behavior is always changing. Even with COVID-19 affecting people’s lives and how businesses operate, it will never be the same. How can businesses better serve customers by staying ahead of...
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How to Use a Crisis as a Catalyst for Reinvention
Click on the icons below to subscribe. Guest: Geoff Goldwater, a founding member of Odell Studner, which is a fast-growing risk management and consulting company. Geoff is also an entrepreneur...
View ArticleHow to Build a Successful Two-Sided Marketplace
A platform is any two-sided environment that facilitates an exchange between parties. If you’re looking to build a platform, you’ll need to navigate the complexity of appealing to both buyers and...
View ArticleCEO Spotlight: The story of Tony Hsieh, an innovative entrepreneur
How do you end up from a delivery guy to be one of the richest men in the world? Every young student may start ambitious but somewhere along the way the compromises we have to make in order to fit in...
View ArticleHow to build a positive image at work?
Whether you work as a member of a big team or you hold a leadership role in your company, whichever your situation is, taking care of your image and the relationships with your colleagues will not only...
View ArticleWhat Would I Do If Today Was My Last Day? — I Write a Gratitude Journal
“Somebody once told me the definition of hell: On my last day on this earth, the person who I became will meet the person I could have become, and those two people are total strangers. But somebody...
View ArticleUnderstanding The Five Types of Values
Training people swiftly with business values is becoming more important towards overall success. Studies from Nielsen and Engage for good highlight companies’ values and social responsibility are a...
View ArticleHow to Plan Projects, Events, and Campaigns With Marketing Timelines
You’re hard at work documenting an actionable marketing strategy, and now it’s time to map out timelines for all your marketing projects. Marketing timelines make it easy for your entire team to see:...
View ArticleHow to Plan Projects, Events, and Campaigns With Marketing Timelines
You’re hard at work documenting an actionable marketing strategy, and now it’s time to map out timelines for all your marketing projects. Marketing timelines make it easy for your entire team to see:...
View ArticleTalent 2021 Special Report: People Hacks
While Covid-19 left CEOs unsure about many things, the pandemic’s verdict is already in regarding one crucial area: the demand for talent. The shutdown of much of the U.S. economy crimped and even...
View ArticleC++ for AI: Should You consider it for your business?
Most software engineers like working on C++, they have a sense of comfort working with it. That’s not surprising since, for many of them, it’s often the first language they work with. It’s also a very...
View ArticleAugmented Reality: The Key to The Online Storefront
Thinking back to a time before the sweeping COVID-19 pandemic, there was a lot of talk about the rising importance of e-commerce. Its prominence had begun to proliferate in the late 90s as first-mover...
View ArticleWhy an unhappy workforce will damage your profits
Research and data makes it clear that an unhappy workforce will damage your business and your profits. For me the issue is highlighted by the format of the traditional P&L and how companies choose...
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